Adrenaline is ‘high intensity functional training’ program focused on delivering improved physical performance fast. The brief was to develop a serious and intense brand that appeals to both males and females who are in
preparation for an upcoming event or wanting to take their fitness to an elite level. This was achieved through a modern interpretation of old school boxing promotional posters to represent the serious in-your-face toughness associated with hardened boxers of the bygone era.
preparation for an upcoming event or wanting to take their fitness to an elite level. This was achieved through a modern interpretation of old school boxing promotional posters to represent the serious in-your-face toughness associated with hardened boxers of the bygone era.
